August 1, 2023
Payers | Tea Leaves
  • Elevance Health, formerly Anthem, is updating the branding for its Amerigroup segment to Wellpoint in a bid to better align the government insurance business with its push toward whole health. The rebrand will roll out in January 2024, pending regulatory approvals, in six states: Arizona, Iowa, New Jersey, Tennessee, Texas, and Washington. Wellpoint plans offer various benefits designed to simplify access to care, such as transportation benefits and in-home wellness visits. The insurer also deploys mobile medical clinics to reach people in rural and low-income communities with key services. (Article here)