October 14, 2021
Health IT
  • Weight loss company Noom is taking its first big step toward becoming a diversified digital health company with behavioral health offering Noom Mood. The company has opted to go the unregulated route with its $149, 16-week curriculum based on cognitive behavioral therapy paired with daily mood logging and text-based coaching. Though Noom’s weight loss offering is also based on cognitive behavioral therapy, there remain many open questions about how well such treatment translates to software. (Article here)